A man with glasses and a beard, wearing a cream-colored button-up shirt with rolled-up sleeves, sitting against a light gray background.

Samuel Gandara

Creative Director

samuelrgandara@gmail.com | (915)267-9514

Samuel Gandara is a creative director with 10+ years of experience focused on shaping clear visual direction and building cohesive brand experiences. Solving problems with creative solutions is his calling card. A strong background in branding, photography, motion graphics, and design supports his ability to create polished, consistent content across platforms while guiding teams toward a unified creative vision. His experience in video production, including directing, cinematography, and editing, informs his approach to and execution of compelling visual stories.

A visual artist who desires to evoke emotion through his work.

  • Rebranding Methods

    Methods had elite content and no brand to match it. Backed by Marshall Goldsmith and the 100 Coaches, the platform needed an identity that could scale across five different environments, from marketing and social to the LMS and individual courses, without losing consistency. I built the full system from scratch: logo, color, typography, and the rules that hold it all together.

  • School Threats Are No Joke

    School Threats Are No Joke

    The 34th Judicial District Attorney's Office in El Paso launched a PSA campaign for high school students on the consequences of making school threats. It features strong visuals, an authoritative voice-over, and messages like "Think before you post" and "School Threats Are No Joke." The PSA runs directly in schools, with a Spanish version to reach a broader audience.

  • Black and white portrait of a woman with short wavy hair, wearing a floral blouse and large earrings, facing the camera with a gentle smile.

    In Their Own Words

    A video and photography project documenting twelve immigrant voices for Austin Presbyterian Theological Seminary. The portrait work became the cover of the published book, The Truth in Our Stories: Immigrant Voices in Radical Times, published by Izzard Ink Publishing.

  • The Better Campaign

    After rebuilding the brand from the ground up, I led the campaign that introduced it to the world. A three-pillar strategy built to expand the Methods audience beyond leadership and speak directly to individuals, teams, and leaders, each with their own entry point, all leading to the same platform.

  • When a Summer Camp Has a Voice

    Summer Boost is Harmony Public Schools' annual STEM camp across South Texas, offering hands-on science, technology, engineering, and math. Sponsored by Bloomberg Philanthropies, it reaches students who might not otherwise have access. Every piece of content that gets students signed up starts here. It's a brand that works. Families recognize the camp year after year.

FILMOGRAPHY

PHOTOGRAPHY

MOTION GRAPHICS

DESIGN / BRANDING

BEHIND THE CAMERA

@samgand